Fast and intelligent search

Your shop gets a lightning-fast search that is both flexible and intelligent.

Support-billede
By Morten Vadskær
more than 2 weeks ago
Approx. {eight} minutes

The search function in your webshop is extremely important. On the one hand, it helps your users when navigation falls short. But it can also greatly help you.

Your webshop has no sales representatives (unless you are always available on chat). Therefore, your search function has an important role in your online store. It needs to be able to find synonyms and misspellings. But it also needs to be able to be manipulated, products need to be omitted and it needs to monitor users' searches so you can gain that knowledge. Shoporama gives you all that

The technology

We use the internationally recognized search engine Elastic Search as the search engine in your Shoporama webshop. It is flexible and fast and is also used by large companies such as Netflix, Microsoft, Shopify, Facebook, Ebay, etc. There are many advantages to Elastic Search and one of them is that it is open source and free. This means you get a world-class search function without paying extra for that part.

Below you can read a little about what the search function in Shoporama can do

Synonyms

Imagine you're selling duct tape in your online store. Some of your customers will search for that, but others will search for "tin foil".

Elastic Search will find the misspelling "tinfoil", but it won't catch the synonyms "tin foil" and "aluminum foil". Therefore, you have the option to manually add the word "tinfoil" to your product. In the future, it will show up when people search for both:

  • Tinfoil
  • Tin foil
  • Tin foil
  • Aluminum foil

0 searches

But you may not know all the synonyms for your products. We help you discover this. We track what your users have searched for in your webshop and we also note if they have searched for something that doesn't produce a result. We call these 0 searches and in Shoporama you can see a list of these 0 searches. We've also made it easy for you to associate these 0-search terms with multiple products.

That way, your online shop's search function will get better and better over time.

And of course, we've made sure that you can also track it in Google Analytics if you want your 0 searches there too.

Spelling mistakes

Elastic Search is great at spotting spelling mistakes. For example, try searching for "indijaner" on the Olisan webshop or "pettit crabe" (spelled correctly Petit Crabe) on the Factor Phobia webshop.

The results are provided by Elastic Search, which finds the correct results despite spelling mistakes.

Exclude products

Sometimes you create products that you don't want to be found in the search function. It could be a shipping label, packaging or a simple 2nd sort product. Simply check the product in Shoporama and we will omit it from the search function.


Your search function in your webshop is an important element in converting as many users as possible into customers. All in all, you get a really powerful search engine on Shoporama. Instead of building our own, we've saved development hours and integrated one of the best on the market.

Not sure if Shoporama is right for you?

It's free to try out Shoporama and every single feature. This way you can test our features with peace of mind and make sure they do what you need them to do.

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