Server-side tracking

Shoporama now offers server-side tracking. In this article you can read about how it works and what it takes to set it up.

Note: Server-side tracking costs an additional 49,- ex VAT per month. Deducted from your normal subscription.

Step 1: Enable server-side tracking in Shoporama

To enable server-side tracking, first go to this page and check "enable tracking".
Once you've done that, you'll get a suggestion for your tracking domain. If your webshop is called minwebshop.dk, we suggest that the tracking domain is a.minwebshop.dk

You will then be given three DNS settings to create. They are listed just below and it is one:

A-record on a.minwebshop.dk

AAAA record on a.minwebshop.dk

CNAME record on load.a.minwebshop.dk

Next to each of them is the value you need to give them.

Once you've created them, your DNS status will change to "Ready". We check if they are created once an hour.

Step 2: Select what you want to track
Now you need to select what you want to track. On the left side, it's important that you select "Server-side tracking" and Google GA4. These are the only ones that are required.

When you select a field you want to track, associated forms appear that you need to fill in with various tracking IDs.

Step 3: Only if you want to use Google Ads Offline Conversion

If you want to use Google Ads Offline Conversions, make sure you invite ads@shoporama.dk as administrator on your Google Ads account.